AI Pricing & Procurement Infrastructure · Now in private beta

Price it. Win it. Never chase it.

Susea is the pricing & procurement operating system for freight forwarders — instant spot rates, live agent auctions, and an AI layer that drafts, follows up and chases so nothing waits on someone to remember it. You approve everything; nothing sends on its own.

See both ways to price
Built for FCL · LCL · NVOCCSpot rates & live RFQ auctionsDesigned with 40+ forwarders
90%
Faster quotations
200+
Carriers compared
up to 60%
Lower freight cost via RFQ
1–3d
From tender to award
susea.app/pricing/quote/SQ-48217
Live rates · 200 carriers

Rate search FCL

OriginNhava ShevaINNSA
DestinationJebel AliAEJEA
Container40' HC
CargoGeneral · 22T
AI
Re-routing via Mundra → Jebel Ali saves $184 and 2 days transit. Try alternate?

Carrier comparison 5 carriers

Carrier
All-in
Transit
Validity
Maersk
$1,420
7d
Best
Hapag-Lloyd
$1,475 −$30
8d
Nov 30
MSC
$1,510 +$45
9d
Dec 04
Cosco
$1,540
10d
Dec 02
CMA CGM
$1,612
8d
Nov 28
Updated 38s agovia 4 tariff sources

Quote draft

Auto-generated
SQ-48217 · Acme Exports Pvt Ltd
Ocean freight$1,420.00
BAF$84.00
THC origin$62.00
THC destination$78.00
Documentation$35.00
Margin (12%)+$203.40
Total all-in
USD · valid 7 days
$1,882.40
90% Faster Quotations
Avg time: 18 min → 90s
AI Tariff Extraction
PDF · XLS · Email · WhatsApp
Multi-Carrier Pricing
200+ shipping lines aggregated
Live Rate Visibility
Updated every 60s

Pricing from 200+ shipping lines, worldwide

Live rates, schedules and freight intelligence fetched from 200+ ocean carriers across the globe.

MSC
Maersk
CMA CGM
Hapag-Lloyd
COSCO
Evergreen
HMM
ZIM
Yang Ming
PIL
Wan Hai
RCL
KMTC
TS Lines
Sealead
Emirates SL
MSC
Maersk
CMA CGM
Hapag-Lloyd
COSCO
Evergreen
HMM
ZIM
Yang Ming
PIL
Wan Hai
RCL
KMTC
TS Lines
Sealead
Emirates SL
Emirates SL
Sealead
TS Lines
KMTC
RCL
Wan Hai
PIL
Yang Ming
ZIM
HMM
Evergreen
COSCO
Hapag-Lloyd
CMA CGM
Maersk
MSC
Emirates SL
Sealead
TS Lines
KMTC
RCL
Wan Hai
PIL
Yang Ming
ZIM
HMM
Evergreen
COSCO
Hapag-Lloyd
CMA CGM
Maersk
MSC
The pricing problem

Freight pricing is still run
on screenshots and spreadsheets.

Tariffs arrive over WhatsApp. Surcharges live in your inbox. Quotes get re-typed into Excel. Customers wait. Margins leak.

Before · The chaos

Pricing fragmented across 9 places

A typical FCL quote touches inboxes, chats, three Excel sheets and a printed tariff. Nothing reconciles.

After · Susea command center

One AI-powered pricing layer

All tariffs ingested, all surcharges normalized, all carriers comparable, all quotes generated — automatically.

Rates scattered across Excel sheets
Quotes expiring silently, unnoticed
WhatsApp & email tariff dependency
Agents chased one at a time, by phone
Complex surcharge calculations
Carrier pricing fragmentation
Slow customer response times
Requests re-typed by hand into the system
Susea consolidates 1 inbox + 6 tariffs + 200 carriers
Ready to stop chasing rates and requests?
One platform · two ways to price

Get an instant rate — or make
your agents compete for it.

Susea is the only ocean-freight OS that does both. Grab a live spot rate when you need a price now, or run a structured RFQ to your own agent network when the volume is worth a negotiation.

Spot pricing

Instant rates

Compare live rates across 200+ carriers and send a branded customer quote in under 90 seconds — no negotiation needed.

  • Live multi-carrier rate comparison
  • AI tariff extraction & surcharge automation
  • Customer-ready quote in seconds
Best when you need a price right now
Procurement

Run an RFQ

Float a multi-lane tender to your own forwarders and agents, let them compete in a live reverse auction, and award the best — all audit-ready.

  • Launch to your whole agent network in one click
  • Live reverse auction with real-time ranking
  • AI recommendation, approval matrix & contracts
Best when volume justifies a negotiation
Same tariffs, same carriers, same quote engine — one source of truth
Either way you price, the same automation layer runs underneath it — following up, chasing, drafting.
Automations

Susea already owns the price.
Now it owns the thread.

Nothing waits for a human to remember it. Inbound requests, follow-ups, agent chasing, award memos — Susea drafts them the moment they’re needed. You approve everything; nothing sends, prices or decides on its own.

Requests coming in

Inquiry intake
Reads inbound WhatsApp and email requests, prices them, and queues a ready-to-send quote.
Tariff inbox watch
Monitors your pricing inbox and WhatsApp groups for new rate sheets and GRI notices.

Quotes going out

Quote follow-up
Drafts a nudge the moment a customer's quote goes quiet, timed to its expiry.
Expiry re-price
Catches lapsing quotes, re-prices them, and drafts the re-send before the customer notices.

Agents & awards

Bid chasing
Nudges invited agents who haven't bid yet, with time-left and ranking context.
Bid QA
Flags bids with missing surcharges, wrong currency or unrealistic transit times.
Award justification
Drafts the audit-ready rationale memo for every award, automatically.
Contract utilization alerts
Flags awarded contracts running under-used before the negotiated saving is lost.
Your approval queue3 drafts waiting
New inquiry via WhatsApp
Acme Exports · Nhava Sheva → Jebel Ali · priced at $1,882.40
Ready to send
Approve & sendEdit
Quote SQ-48311 expiring in 6h
Re-priced against today's tariff — draft ready
Ready to send
Approve & sendEdit
3 agents haven't bid on RFQ-2207
Nudge drafted — time-left and ranking included
Ready to send
Approve & sendEdit
Every draft is human-approved before anything sends.
AI drafts, extracts and routes — it never touches the price or the margin math. Pricing stays exactly as deterministic as it is today, and everything above is fully logged and audit-ready.
Placeholder
6.5h
Saved chasing quotes & bids, per week
Placeholder
32%
Of quotes recovered before expiring
0
Auto-sends — every draft is human-approved

Placeholder figures shown for illustration — swapped for real pilot data before launch.

See how it works
Beta cohort 02 · Onboarding now

See what nothing-waits-for-a-human looks like on your desks.

Join the beta cohort. Onboarding starts small, one lane at a time — with our team in the loop.

Book a 20-min demo
Trusted by beta partners

Built with the forwarders
who use it every day.

Our beta cohort shaped every feature. Here’s what they said.

Meridian Freight Solutions

Before Susea, our pricing desk was copy-pasting rates from four different WhatsApp groups into Excel every morning. Now we get a live comparison across 200+ carriers before the first coffee. Quotation time went from 20 minutes to under 90 seconds. That's not an exaggeration.

Arjun Mehta·Head of Pricing
BlueWave Logistics

The tariff extraction alone saved us hours every week. We were drowning in PDF rate sheets from agents. Susea just reads them and normalises everything automatically. The surcharge automation is something we didn't know we needed until we had it.

Priya Nair·Commercial Director
Trident Global Forwarding

We used to have someone calling eight agents one by one asking if they'd bid yet. Now Susea nudges them automatically — time left, their rank, a reason to move. Our last RFQ closed with all eight bids in without a single manual chase. That's a job nobody misses.

Daniel Osei·Operations Manager
Apex Trade Partners

A customer's WhatsApp message used to sit in an inbox until someone had time to retype it into a quote. Now it shows up already priced, ready for me to approve. I still say yes or no — I just never have to be the one who starts it.

Sarah Lindqvist·CEO
Harbor & Co Freight

The WhatsApp quote sharing is genuinely a game changer for our market. Customers expect instant responses. Now we send a branded, fully calculated quote directly on WhatsApp in seconds, with a one-tap acceptance. Our conversion rate on quotes has gone up noticeably.

Mohammed Al-Rashidi·Pricing Lead
Continental Cargo Group

We had a $40,000 quote expire because nobody caught it in time. Now Susea flags anything about to lapse, re-prices it against today's tariff, and has the re-send ready before the customer even notices. We haven't lost one since.

Elena Vasquez·Head of Procurement
Meridian Freight Solutions

Before Susea, our pricing desk was copy-pasting rates from four different WhatsApp groups into Excel every morning. Now we get a live comparison across 200+ carriers before the first coffee. Quotation time went from 20 minutes to under 90 seconds. That's not an exaggeration.

Arjun Mehta·Head of Pricing
BlueWave Logistics

The tariff extraction alone saved us hours every week. We were drowning in PDF rate sheets from agents. Susea just reads them and normalises everything automatically. The surcharge automation is something we didn't know we needed until we had it.

Priya Nair·Commercial Director
Trident Global Forwarding

We used to have someone calling eight agents one by one asking if they'd bid yet. Now Susea nudges them automatically — time left, their rank, a reason to move. Our last RFQ closed with all eight bids in without a single manual chase. That's a job nobody misses.

Daniel Osei·Operations Manager
Apex Trade Partners

A customer's WhatsApp message used to sit in an inbox until someone had time to retype it into a quote. Now it shows up already priced, ready for me to approve. I still say yes or no — I just never have to be the one who starts it.

Sarah Lindqvist·CEO
Harbor & Co Freight

The WhatsApp quote sharing is genuinely a game changer for our market. Customers expect instant responses. Now we send a branded, fully calculated quote directly on WhatsApp in seconds, with a one-tap acceptance. Our conversion rate on quotes has gone up noticeably.

Mohammed Al-Rashidi·Pricing Lead
Continental Cargo Group

We had a $40,000 quote expire because nobody caught it in time. Now Susea flags anything about to lapse, re-prices it against today's tariff, and has the re-send ready before the customer even notices. We haven't lost one since.

Elena Vasquez·Head of Procurement
Features

A complete pricing & procurement
stack for freight forwarders.

Everything a modern pricing desk needs — quotation, comparison, extraction, surcharge automation, competitive RFQs and visibility — in one operating system.

AI quotation engine

Generate branded, customer-ready quotes in under 90 seconds — per lane, per container, per customer.

Multi-carrier pricing

Live rates from 200+ shipping lines, normalized into one comparable surface.

Spot rate comparison

Side-by-side spot vs. contract pricing with transit, free-time and validity deltas.

Tariff AI extraction

Drop any PDF, XLS or forwarded WhatsApp rate — Susea reads it like a pricing analyst.

Surcharge automation

BAF · CAF · THC · LSS · ISPS — modeled, applied and enforced on every booking.

RFQ & reverse auctions

Float multi-lane tenders to your own agents and let them compete live to win.

WhatsApp & email quote sharing

Send branded spot quotes straight to your customers over WhatsApp or email — with read receipts and one-tap acceptance.

RFQ over WhatsApp & email

Invite agents and push live bid requests and updates on the channels they already use — no new login required.

Contracts & utilization

Awarded rates become digital contracts — with utilization tracked so negotiated savings actually land.

Margin & profit insights

Per-quote, per-customer, per-lane margin analytics — engineered, not guessed.

Carrier rate management

One source of truth for every carrier contract, GRI and surcharge update.

Shipment visibility

Live container tracking with ETA prediction and exception alerts.

AI quotation engine

Generate branded, customer-ready quotes in under 90 seconds — per lane, per container, per customer.

Multi-carrier pricing

Live rates from 200+ shipping lines, normalized into one comparable surface.

Spot rate comparison

Side-by-side spot vs. contract pricing with transit, free-time and validity deltas.

Tariff AI extraction

Drop any PDF, XLS or forwarded WhatsApp rate — Susea reads it like a pricing analyst.

Surcharge automation

BAF · CAF · THC · LSS · ISPS — modeled, applied and enforced on every booking.

RFQ & reverse auctions

Float multi-lane tenders to your own agents and let them compete live to win.

WhatsApp & email quote sharing

Send branded spot quotes straight to your customers over WhatsApp or email — with read receipts and one-tap acceptance.

RFQ over WhatsApp & email

Invite agents and push live bid requests and updates on the channels they already use — no new login required.

Contracts & utilization

Awarded rates become digital contracts — with utilization tracked so negotiated savings actually land.

Margin & profit insights

Per-quote, per-customer, per-lane margin analytics — engineered, not guessed.

Carrier rate management

One source of truth for every carrier contract, GRI and surcharge update.

Shipment visibility

Live container tracking with ETA prediction and exception alerts.

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Why Susea

Faster quotes. Tighter margins.
Smarter awards.

One operating system replaces the spreadsheets, the WhatsApp threads and the month-long tenders — for both instant pricing and competitive procurement.

0%
Faster quotation creation across pricing desks running Susea.
up to 0%
Lower freight cost once your agents compete in a live auction.
0+
Carrier rates compared on every quote, in one view.
0d
From launching a tender to a signed, audited award.

Before Susea

Spreadsheets & sequential calls

  • Rates scattered across Excel & WhatsApp
  • Agents negotiated one at a time, by phone
  • Quotes re-typed by hand · margin guessed
  • Tenders take 4–6 weeks to award
  • Customers wait hours for a price
  • Selection & savings impossible to audit
  • Quotes and follow-ups forgotten until a customer chases you

After Susea

One AI pricing & procurement OS

  • Live rates from 200+ carriers on one surface
  • Your whole agent network competes in one click
  • Branded customer quotes in < 90 seconds
  • Tenders awarded in 1–3 days, audit-ready
  • Quote and award from one operating system
  • Every price, bid and award fully logged
  • Quotes and follow-ups happen without anyone remembering to start them
Early access · Cohort 02

Join the future of freight pricing.

Get early access to Susea and modernize your freight quotation workflows with AI-powered pricing intelligence. Limited spots — onboarding forwarders and logistics companies this quarter.

142 forwarders on the waitlistWhite-glove onboardingLifetime founder pricing
2.4M+
Quotes modeled
200+
Shipping lines
38
Trade lanes